Privacy Policy

1. Introduction

Best Advantage Painting & Decorating Services ("we", "our", "us") values your privacy. This Privacy Policy explains how we collect, use, process, and protect your personal data when you visit our website https://bestadvantage.co.uk and use our contact or quote forms.

2. Data Administrator

The administrator of your personal data is:

3. What Personal Data We Collect

We only collect data that you voluntarily provide to us when filling out our contact forms, requesting a quote, or interacting with our services:

• Identification Data: Full name.
• Contact Details: Email address, phone number.
• Project Details: Project description, property location details, and any project photos you upload.
• Technical Data: IP address, browser type, cookies, and website usage data collected via tracking technologies.

4. Purpose of Data Processing

We process your personal data for the following purposes:

• To prepare and deliver price estimates and commercial offers based on your request.
• To contact you via phone or email to clarify project details.
• To perform the requested painting and decorating services.
• To measure website traffic, analyze user behavior, and optimize marketing campaigns using Meta Pixel tracking.

5. Hashing & Meta Pixel Tracking

Our website utilizes the Meta Pixel and Conversions API (CAPI) to track conversions and optimize advertisement campaigns. To protect your identity, any personal information sent to Meta (such as your email or phone number) is hashed using the secure SHA-256 algorithm client-side and server-side before transmission. This ensures that Meta can match conversions to users without storing raw, identifiable data.

6. Data Sharing and Transfer

We do not sell, rent, or trade your personal data to third parties. We may share data only with trusted service providers who help us operate our business (such as hosting providers and secure analytics platforms) under strict confidentiality agreements. If required by law, we may also disclose information to public authorities.

7. Data Retention

We retain your personal data only for as long as is necessary to fulfill the purposes outlined in this Privacy Policy, including for the purpose of satisfying any legal, accounting, or reporting requirements. Typically, inquiry data is kept for 24 months unless a contract is signed, in which case data is kept for the duration of the guarantee and legal requirements.

8. Your Rights

Under the General Data Protection Regulation (GDPR) and UK Data Protection laws, you have the following rights regarding your personal data:

• The right to access and receive a copy of your data.
• The right to request rectification of inaccurate data.
• The right to request erasure of your data ("right to be forgotten").
• The right to restrict or object to the processing of your data.
• The right to data portability.
• The right to withdraw consent at any time (without affecting the lawfulness of processing before withdrawal).

To exercise any of these rights, please contact us at akieniksman@gmail.com.

9. Cookies

We use cookies to improve your browsing experience. Cookies are small files stored on your device. You can manage or disable cookies directly in your web browser settings; however, disabling cookies may affect certain functionalities of our website.

10. Changes to This Policy

We may update our Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. We encourage you to review this policy periodically.